Established in 1848, the Boston Public Library (BPL) is considered one of the largest municipal libraries in the United States. The Library system—which includes the Central Library and twenty-four separate branches—contains approximately twenty-three million items. Each day, over a thousand people visit the Library in pursuit of research and afternoon reading material. The Boston Public Library’s branding redesign offers a visual representation of this historic library’s complex circulation system and its diverse collection. It also seeks to modernize and capture the welcoming and spirited character of the elegant repository.